The last fitness Transformation you will ever Need
Ditch the cycles of starting over. Build a new identity rooted in strength, discipline, and self-respect from the inside out.
Ditch the cycles of starting over. Build a new identity rooted in strength, discipline, and self-respect from the inside out.

I’m Raghav Lohia — Strength & Conditioning Coach, CF-L1 Trainer, Psychology Graduate Student, and founder of 37 Headquarters Fitness Studio in Palampur Himachal Pradesh.
I’ve seen what most people go through: start training → see progress → lose consistency → feel guilty → start over. The cycle never ends.
My coaching exists to break that cycle.
Because fitness is not about a number on a scale, or a 90-day sprint.
It’s about building a foundation so strong — mentally and physically — that it becomes part of who you are.
I don’t just help you get fit.
I help you create a new identity — one rooted in strength, self-discipline, and self-respect.
This is for you if:
✅ You’re done with short-term fixes that leave you back where you started
✅ You’ve tried gyms, diets, or apps but struggle with consistency
✅ You want fitness to be natural, sustainable, and part of your everyday life
✅ You’re ready to invest in becoming stronger — inside and out
Most programs give you workouts and meal plans.
I help you shift your identity.
Because when fitness is part of your identity:
• You no longer rely on willpower
• Discipline feels natural, not forced
• Progress feels sustainable, not exhausting
• Every win — big or small — builds the person you’re becoming
This isn’t just about lifting weights or eating better.
It’s about transforming into the kind of person who doesn’t quit.
At 37 Headquarters and in life, we live by one principle:
✨ Virtuosity — doing common things uncommonly well.
That’s what separates ordinary effort from extraordinary results.
To me, fitness is:
• Identity → Who you are when no one’s watching
• Discipline → Doing what matters even when it’s inconvenient
• Self-Respect → Honoring your body and your potential
Every workout, every routine, every choice is a reflection of these values.
When you train with this philosophy, fitness is no longer a burden.
It becomes a part of your life — permanently.
You’ve tried diets.
You’ve tried programs.
You’ve tried going it alone.
This time, do it differently.
This time, make it the last transformation you’ll ever need.
Fitness isn't just about physical transformation. It's a holistic journey that encompasses mind, body, and behavior.
Functional strength training that focuses on movement patterns you use in daily life, not just aesthetic results.
Understanding the psychological patterns that drive your fitness behaviors and reshaping them for lasting change.
Integrating mental health practices into your fitness routine for a balanced approach to wellbeing.
Take care of your body. It's the only place you have to live.
My comprehensive approach addresses the key challenges that prevent most people from achieving lasting fitness results.

Identify and overcome the subconscious thought patterns that sabotage your fitness goals.

Create sustainable fitness habits that fit seamlessly into your lifestyle without feeling forced.

Rediscover the joy of physical activity beyond just chasing aesthetic results.
Strong Body. Focused Mind. Unshakable You.
Mannat Bhandari, whom I have been training for six years.
Stop the cycle of starting over. Build a sustainable approach to fitness that becomes part of who you are, not just something you do.
Make This Your Last Transformation Stop the cycle of starting over. Build a sustainable approach to fitness that becomes part of who you are, not just something you do.
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